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Actionable Intelligence to
Grow Your Channel

Channelytics® is a subscription service focused on empowering channel professionals with the data and operational expertise they need to make informed, confident business decisions, powered by the trusted research and intelligence of The Channel Company’s consulting business.

Channelytics provides actionable channel intelligence to help you build, develop and drive your channels.

Whether you are looking for data to guide your strategy, revamp your channel programs, uncover your next opportunity or understanding the most important dynamics shaping the channel partner and supplier community, Channelytics provides powerful decision support backed by the latest channel research.

When you join Channelytics, you will receive ongoing access to channel research, expert channel analyst insights and operationally proven tool-sets designed to unleash your channel potential.


Strategic analysis on major research topics shaping the supplier and channel communities.
  • Market Intelligence
  • Trending Data
  • Vendor Imperatives


Expert analysis and interpretation delivered through a variety of mediums, providing concise understanding and actionable guidance.
  • Expert Perspectives
  • Proven Practices
  • Operational Guidance

Tool Sets

Operationally focused deliverables enabling deeper understanding as well as faster and more effective execution.
  • Frameworks & Guides
  • Playbooks & Templates
  • Channel Primers


Direct access to subject matter experts that lead to greater confidence in your decisions.
  • Research Readouts
  • Inquiry Appointments
  • Executive Briefings

CRN Partner Databases

Build your database of the channel’s best and brightest partner organizations.
  • SP500
  • MSP500
  • +MORE

Why Choose The Channel Company?

maximize-icon.png Unmatched Expertise
Our consultants bring real-world operational experience and deep channel expertise to your challenges.
maximize-icon.png Deep Insights
The expertise of our consultants – plus our proprietary channel database – bring you the insights you need to make strategic decisions.
coach-icon.png Extensive Experience
We understand your business model and know all the current trends and existing opportunities.
interaction-icon.png Proven Performance
We excel at creating effective go-to-market strategies and successful channel programs.